December 2, 2011

Relevancy Robots

So the basics of the new relevancy search on Etsy is that the first 3 or so words of your title are the most important when it comes to searches.  Then tags and recency and a few other small factors.

I get it, really, I do.  Etsy's just trying to make things easier for buyers, and this is a commonly adopted SEO.  But at what cost?  In a site full of handmade and one of a kind items, what happens when all of the titles we give to our work end up the same?  When the first few pages of searches are filled with the same title, "Black Hoodie - Screenprinted" "Men's Gold Ring", where does the individuality come in, doesn't that creep further away from art and closer to Amazon and Ebay, have the robots already won?  Just some thoughts for now, I'll post more later with actual constructive ideas.  For now let me know which listing appeals to you more as a consumer? (click the links for more details)





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2 comments:

Found Beauty Studio said...

It's true, the robots have already won. Sigh.

Jesse Danger said...

All hail our robot overlords?